Level Up Event Print Pack
We created a print pack of playing cards and a game cheat booklet to teach game developers and marketers how simple effective full funnel marketing on Facebook can be. Using a gamification concept, the pack included Audience insights cards, game player lifecycle cards and matched them with the appropriate Facebook ad products to best target and drive effective results. The game pack also included a cheaters step by step guide to Facebook advertising, using gaming vernacular and hints and tips for marketers. Printed on Card, matt gloss finish.